In order to better support Oracle’s ongoing site acquisition strategy, we engaged in a focused survey program that highlighted specific characteristics, technical details, and branding requirements for each specific site. The survey information was synthesized with Oracle’s existing brand standards as the basis for the development of a new sign family and environmental branding system.
The new system could be centrally manufactured and easily installed across Oracle’s global network of sites. The control of quality, sustainability, and attention to detail ensured consistency across their diverse portfolio of offices and facilities and delivered a significant cost savings.